BASDA Events
Software Thought Leaders' Summit
15th May 2012
IT SKILLS GAP | CLOUD | GREEN AGENDA | HMRC | E-INVOICING | DIGITAL SINGLE MARKET | MOBILE APPS | B2B SOCIAL MEDIA


Our packed and interactive Agenda included:
BASDA AGM - BASDA members only
BASDA Software Thought Leaders Summit Agenda
The IT Skills Gap Threat ? - How do we encourage the next generation of software developers? Dr Robert Mullins, co-founder and trustee – Raspberry Pi Foundation
How is Europe Changing the Landscape for Invoicing ? - What's happening right now? How will it affect your software and your business? What is BASDA doing towards an interoperable world? An insight from Chris Godwin, Chair of the UK e-Invoicing Advocacy Group.
The Green Agenda: Where are we Now ?- With the launch of the BASDA Green XML reporting standard, how can the software industry support consumers, business and government in reaching the EU 2020 targets for GHG reduction? Hear more from John Doyle, European Commission DG for Information Society and media
Spotlight on BASDA support and achievements for Members
The Digital Single Market - Good News for the IT Industry ? - Hear first-hand from Kerry Jones of the Department for Business Innovation and Skills (BIS)
What does the Government's 'digital by default' vision mean for HMRC, its customers and you ? - HMRC plans for a new Identity Assurance scheme, impacting all online submissions along with additional sefl-service offerings. Brigid McBride, Programme Director at HMRC, shares insight into these developments, the wider government strategy and software industry engagement.
Has the Cloud Come of Age ? - This session will also look at the new trends in PaaS and IaaS (Platform and Infrastructure as a Service) and also the approach of the major players. What are the impacts for BASDA members and their customers? Chris Baker, Oracle Global Head of ISV/OEM Sales will share Oracle's view of this rapidly evolving space, both as a solution provider and supplier of enabling technologies.
Social Media Marketing: Beyond the Hype - How do software companies embrace social media and generate more business ? - Panel debate with social media experts and a member's insight into the benefits of Social Media in B2B software marketing: Rebecca Hollis – Big Biscuits; Dean Russell – Lewis PR; Anwen Robinson – UNIT4
Public Sector SIG Launch with introduction from Stephen Allott, Crown Representative for SME’s
Comments and thoughts on the day to follow
For more information on any BASDA events, email: lynne.wallis@basda.org






