BASDA Annual Summit 2026

Beyond AI Hype – Innovation and Transformation in Business Software”

#BASDASUMMIT2026

Date: Wednesday, 22nd April Where: The Wellcome Collection, London This is an all-day event, starting with the BASDA AGM and finishing with a networking reception 

Artificial Intelligence dominates the headlines – but what’s happening beyond the hype?

Join us in 2026 for a forward-looking member event focused on real innovation and genuine transformation in business software. This event will cut through the noise to explore how organisations are using technology in practical, measurable ways to drive efficiency, growth and competitive advantage.

Our event will also take place shortly after the publication of HMRC’s new strategy, giving members a timely opportunity to hear directly from HMRC on its priorities, direction and implications for the software development industry. This event will provide valuable insights into what the strategy means in practice and how our industry should be preparing for what comes next.

Designed specifically for the business software developer community, this event will bring together industry leaders, practitioners and technology experts to share insights, case studies and perspectives on what’s working today and what’s coming next. Expect thoughtful discussion, honest debate and actionable takeaways you can apply within your own organisation.

While speakers will be announced shortly, the programme will focus on:

  • Moving beyond AI buzzwords to real business outcomes
  • How modern business software is transforming operations, decision-making, and customer experience
  • Lessons learned from successful (and challenging) transformation journeys
  • What innovation leaders should be prioritising now for 2026 and beyond

This is an opportunity to connect with peers, gain fresh insight, and help shape the future direction of business software within your sector.

BASDA has taken onboard member feedback and this flagship event incorporates the topics that are key to members’ businesses in both the near and medium term – providing access to speakers and panellists along with valuable networking with peers during and after the main event.

Cost to Attend:

Member: Early Bird (until 1st February) £99 + VAT + Eventbrite fees

Member: General Ticket (after 1st February) £125 + VAT + Eventbrite fees

Non Member: Early Bird (until 1st February) £149 + VAT + Eventbrite fees

Non Member: General Ticket (after 1st February) £199 + VAT + Eventbrite fees

Booking closes: 3pm on 15th April 2026   We’ve kept costs down and held the price steady, so you get the same great event and access to early bird tickets. And… if you are booking for more than 1 attendee from your organisation use the code ‘MULTIPLE‘ at checkout to avail of a discounted rate of 15% on your booking.

Summit Agenda

Time

Session

09:00 – 09:40

Registration, Breakfast and Networking

09:40 – 10:00

BASDA AGM

10:00 – 10:15

Welcome & Opening Remarks by Kevin Hart, CEO & Executive Chairperson, BASDA

 

Speakers to be announced shortly

16.15 – 16.20

Closing Remarks

16.20 – 17.30

Reception & Networking

By Attending you will

 

  • Hear first-hand experiences and gain practical and insightful information, enabling your organisation to be aligned and understand opportunities to innovate and collaborate through HMRC’s vision and key supporting programmes.
  • Hear from key specialists about industry challenges and opportunities along with the developing landscape that is, and will further, transform business operations.
  • Have the opportunity to meet with peers from across the industry and enjoy networking

Benefits

Access to valuable insights to help ensure that your business is/will be fully fit for purpose to fully capitalise upon future needs and opportunities

Receive guidance and advice from industry experts, speakers and your peers throughout the day

Network with your peers – extend your business and personal network

Previous Attendees Say…

‘ My observation is more about the way that BASDA came across on the day….I’ve been attending the Annual Summit for a number of years, there’s no doubt in my mind that in the last couple of years BASDA is showing a growing confidence in itself. This growth reflects well on the organisation and, more importantly, elevates the status of the Association in the eyes the external attendees.’ ‘The talks assisted us in future business strategic planning and the event was a great way to network with other software providers that face similar issues to ourselves.’ ‘ Really varied bunch of topics. Learned about lots of areas I wasn’t familiar with before.’ ‘ The summit educated me and demonstrated that by attending I would be better placed to service my clients in the future.’

Confirmed Speakers

JP Marks

JP Marks

First Permanent Secretary and Chief Executive of HM Revenue and Customs

John-Paul (JP) Marks started as First Permanent Secretary and Chief Executive of HM Revenue and Customs on 6 April 2025. 

Since January 2022, he had been Permanent Secretary to the Scottish Government, where he was responsible for the development, implementation and communication of government policies and Principal Accountable Officer, leading the Civil Service in the Scottish Government. 

He was appointed Director General, Work and Health Services at the Department for Work and Pensions (DWP) in April 2019. Before this, he was a Director General for Operations on temporary promotion from March 2018. 

His roles outside the Civil Service include Chair of the Civil Service Lifeboat Fund. 

Kevin Hart

Kevin Hart

CEO & Executive Chairperson of BASDA

Kevin has served on the General Council for 15 years as Chairperson for the past 12 years and was appointed CEO over 2 years ago.

Kevin has worked in a number of senior capacities for several blue-chip companies across several sectors and is currently Strategic Partnerships Manager at Nest. With a passionate belief that BASDA has a crucial role to play in the business software industry, punching well above its weight, Kevin is committed to delivering incremental value to members including a more diverse and representative General Council.

Book Your Place

All bookings are made through Eventbrite.

Tickets can be purchased up until 3pm on 15th April 2026